October 2005

 
Unlocking patent value: companies investing for the future in mobile telecommunications
Matt Brocklehurst, Thomson Scientific
Innovation is the key to increasing profitability and retaining market share in the highly competitive world of mobile communications. Only those companies that innovate will withstand the threat of competition from companies with lower cost bases. A new market report from Bristol York, the investment banking and advisory firm. examines patent data from Thomson Scientific to show how a sophisticated patent strategy can build lasting success and continued growth.
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Measuring the success of messaging: what do clinicians value most?
Larry Liberti, Thomson Scientific
To learn new ways to improve the value of publication planning and medical writing, Astrolabe Analytica, Inc. and the University of Alabama School of Medicine at Birmingham, USA performed a study of the reading habits of physicians. This large study confirmed that clinicians continue to rely on the scientific literature to learn about new drugs, advances in therapies, and new uses for old products. The study also showed what clinicians value most as they read an article.
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Setting the standard: Gary Smith talks about Techstreet and the global use of standards information
Rodney Yancey, Thomson Scientific
In 2003, Thomson acquired Techstreet Inc, a company that provides full-text industry standards and specifications to engineers, researchers, and technical and information professionals worldwide. In this interview Rodney Yancey talks to the General Manager Gary Smith, to find out more about the value of standards information, and the success of Techstreet.
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Big in Japan? Tactics for monitoring Japanese patent documentation
Jeremy Rosie, Thomson Scientific
If your patent searches don't cover Japan, you could be missing out on 50% or more of the patent information available for your technology. Here we take a look at the scale of Japanese patenting activity, and examine options for breaking through the language barrier to find business-critical information.
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