May/June 2006
|
Comprehensive drug monitoring through multi-file chemical structure searching Bob Stewart, Thomson Scientific Thousands of chemical substances are investigated each year for their possible benefits in alleviating human and animal diseases. Private companies, universities and government agencies are involved in important drug research and development. Only by searching multiple pipelines and using chemical structure searching, can researchers be truly assured of a comprehensive search, thereby protecting investments made in current research. FULL STORY> |
|
Innovation trends in China Bob Stembridge, Thomson Scientific 2006 marks the first year of the 11th Chinese five-year plan. The focus of this plan is to foster independent innovation and build an innovation-oriented country. Intellectual property (IP) rights form a central plank in this transition from a manufacturing to innovation-based economy. FULL STORY> |
|
Message Mapping: The Key to Building Exceptional Pharmaceutical Brands The rise of the Internet, coinciding with direct-to-consumer advertising and the growing number of competitors across the global landscape, makes the job of pharmaceutical branding more challenging than ever. The evolution of pharmaceutical branding is the result of a fiercely competitive market pressured by an environment of shortening development and approval times. This has resulted in a growing market with an ever increasing number of competitors. FULL STORY> |
|
Innovation and Intellectual Property in China Professor Ruth Taplin, Centre for Japanese and East Asian Studies China has joined the ranks of nations promoting economic growth through innovation. To protect such innovation the patent regime is being reassessed and tightened. China, a relative latecomer to the construction of Intellectual Property (IP) law is both learning from the experiences of other countries and is innovating itself. This can be seen clearly in three examples. FULL STORY> |